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Concept information

Preferred term

reverse graffiti (technique)  

Entry terms

  • clean tagging
  • dust tagging
  • grime writing

Belongs to group

Creator

  • Jona Schlegel
  • Stefan Wogrin

Editorial note

  • "Reverse graffiti" is a technique of creating temporary or semi-permanent images on walls or other surfaces by removing dirt. This can be done by simply removing dirt with the fingertip from windows or other dirty surfaces, or on a larger scale using a cloth or a high-power washer. This technique has been used as a form of advertising, although its legality varies depending on the jurisdiction. The technique is also used commercially as a form of out-of-home advertising, known as "clean advertising" or "clean graffiti". It's worth noting that this technique is also known as "clean tagging," "dust tagging," or "grime writing".

URI

https://vocabs.acdh.oeaw.ac.at/indigo/reverseGraffitiTechnique

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